For courses in entrepreneurship, small business management and starting a business.
This package includes the MyEntrepreneurshipLabTM.A A comprehensive, hands-on approach to starting a business and professional considerations regarding company ownership and operations. In its fourth issue, Entrepreneurship takes a critical look at contemporary entrepreneurial successes, enabling readers with different business interests to engage with and gain insight from the text. By balancing actual case studies with thoughtful instructions, Entrepreneurship guides readers to develop a business plan step by step at the end of each chapter. This approach allows individuals to internalize different aspects of company ownership at their own pace.
Steve Mariotti, founder of the Network for Teaching Entrepreneurship (NFTE), is now recognized as one of the leading experts on education for at-risk youth. In 1982, he changed his career path when he decided to leave the corporate sector and become a special education teacher in the New York City public school system. Mariotti's first assignment was in the East New York borough of Brooklyn and his last in the Fort Apache section of the South Bronx. During his six and a half years teaching, Mariotti discovered that he could successfully motivate even his most challenging students by teaching them how to run a business. This experience inspired him to develop a new type of program - the first to provide entrepreneurship education for low-income youth. In 1987, Mariotti founded The Network for Teaching Entrepreneurship (NFTE). Today, NFTE's mission is to provide entrepreneurship education programs to young people from low-income communities around the world. NFTE's programs have a proven track record and the network is widely recognized as a thought leader in the field.