I found this book very helpful - PAUL JOHNSON, Vice-Chancellor and President of La Trobe University, Melbourne is a great teacher and writer. Probably Making the Market is the one of the best on the topic
Johnny Matteo GarciaAlabama
I also read other books by PAUL JOHNSON, Vice-Chancellor and President of La Trobe University, Melbourne but this one is probably the best - as for me! Surely Making the Market will be helpful for any business or management student
Steph D. RitzTotonto
I suppose Making the Market is a super informative and insighful - PAUL JOHNSON, Vice-Chancellor and President of La Trobe University, Melbourne explained all the details in a perfect manner